Paige Takes Us Into Her World
Paige Worthy is based in Chicago and is a Client Services Director for a content strategy company that focuses on landscaping companies and green-industry businesses, helping them create content that helps them grow their business and generate qualified leads.
Biggest Data Struggle:
The data quantifying the effectiveness of the content that’s been created. Is there a benchmark that says: this type of content attracts good leads who them become clients?
But as we see in the next segments, Paige struggles with more fundamental data challenges. Of course: data quality is a problem.
Oz du Soleil is a Microsoft Excel MVP, Excel instructor on LinkedIn, and the creator of the YouTube channel "Excel on Fire." Based in Portland, Oregon, he has been an Excel trainer since 2012 and is the founder of DataScopic, a business intelligence consultancy established in 2008. Oz is also a co-host on Excel TV, a bi-weekly online broadcast featuring interviews with Excel and data experts, as well as hot tips and fun content for the Excel community. With a background in philosophy and economics from the University of Illinois Chicago, Oz has honed his presentation and training skills through improv, stand-up, and storytelling courses at Second City Training Center in Chicago. In addition to his work in Excel and data, he is a professional raconteur and video editor.
Latest posts by Oz Du Soleil (see all)
- 01: Data Perspectives From An Unwitting Analyst - January 28, 2016
- Introduction – Excel In The Wild - December 6, 2015
- Oz’s Memories from PASS BAC 2015 - May 7, 2015
